Do you know backbreaker in Korea?

I found the interesting news about a popular windbreaker brand ("North Face") and social problems it has made in CNN go. North Face's windbreaker is now the hottest item among Korean teenagers. Teenagers call it "backbreaker" because it makes their parents purchase for them in spite of their poor financial condition. (In Korea, People call parents' hard working to support their children as "back-breaking") the more interesting is that there are several levels of the jumpers according to its price. Children who wear a expensive jumper are recognized in their school and there is a specific red jumper for bad boys. You can see more details through below link.

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